Instructor: Tim Tinker, DrPH

Course Description: This course discusses risk communication in emergency preparedness situations such as disasters and crises. It describes how to use communications to offset threats that people experience in these situations. Common patterns such as information processing, values and emotions, as well as systems and environments are discussed. Also discussed are strategies for dealing with the media, constructing a message using the 27/9/3 rule of communication, perceptual congruence, visuals, language, anchors and framing.

Learning Objectives:

•  Define and explain convergent definitions and models
• Describe the common patterns that have emerged from the current convergent models
• Explain some practical strategies and techniques developed from the models

Preparedness & Response Core Competencies:
*Public Health Preparedness & Response Core Competency Model

• 1.2: Manage behaviors associated with emotional responses in self and others.
• 2.2: Use principles of crisis and risk communication.

COURSE STARTS: Open Enrollment

COURSE ENDS:  7 weeks to complete from date of registration

LEVEL OF TRAINING: Aware

CONTACT HOURS: 2

To register for this course click the orange button in the upper right of this page.